Sustainability is becoming a top priority for businesses, as customers increasingly favor brands that make environmentally conscious choices.
One small but impactful step is switching to eco-friendly labels—but many businesses worry that “going green” will come with a hefty price tag. Fortunately, it’s possible to make sustainable labeling decisions without breaking the bank.
In this blog, we’ll explore affordable options for eco-friendly labels, what to look for, and how to ensure you’re making a positive environmental impact while keeping your budget in check.
1. Look for Recycled Label Materials
One of the easiest ways to choose eco-friendly labels is by opting for materials made from recycled content. Recycled labels can significantly reduce the environmental impact of your business by cutting down on the use of virgin materials and conserving resources.
Key Benefits of Recycled Labels:
- Lower Environmental Footprint: Recycled paper or materials reduce waste by reusing existing resources, making it a more sustainable option.
- Cost-Effective: Because these materials are often made from post-consumer waste, they can sometimes be less expensive than premium, virgin materials.
What to Look for in Recycled Labels:
- Post-Consumer Recycled (PCR) Content: Labels made with PCR materials have already gone through the recycling process, making them an excellent choice for sustainability.
- Certified Recycled Labels: Look for certifications like FSC (Forest Stewardship Council) that ensure the recycled materials come from responsibly managed sources.
Pro Tip:
If full recycled-content labels are out of your budget, look for blended options that combine recycled and virgin materials. This way, you’re still making a positive impact at a lower cost.
2. Choose Compostable or Biodegradable Labels
Another sustainable option for labeling is compostable or biodegradable labels. These labels break down naturally over time, reducing the impact on landfills and ecosystems.
While compostable labels can sometimes be more expensive, there are affordable options available—especially when bought in bulk.
What Makes a Label Compostable?
- Plant-Based Materials: Many compostable labels are made from renewable, plant-based resources like cornstarch or sugarcane. These materials can break down into non-toxic components when properly composted.
- Certified Compostable Labels: Look for certifications such as “OK Compost” or “Compostable EN 13432,” which guarantee that the labels will degrade in composting conditions.
What to Watch Out for:
- Commercial Composting Requirements: Some biodegradable and compostable labels require commercial composting facilities to break down properly, which may not be accessible everywhere. Make sure the labels you choose can biodegrade in common disposal environments.
Pro Tip:
Consider using compostable labels for specialty items like food packaging, where customers are likely to dispose of packaging in an eco-conscious way. For other products, you may want to stick with recyclable materials to keep costs lower.
3. Use Water-Based Adhesives and Inks
The sustainability of your labels isn’t just about the material—it’s also about the adhesives and inks used. Many traditional adhesives and inks are petroleum-based and contain harmful chemicals.
Switching to water-based adhesives and eco-friendly inks can help reduce environmental harm while keeping your labels affordable.
Why Water-Based Adhesives?
- Less Harmful Chemicals: Water-based adhesives use fewer harsh chemicals compared to solvent-based ones, which are better for both the environment and human health.
- Widely Available: Water-based adhesives are becoming more common, meaning you can find them at a competitive price point.
Eco-Friendly Ink Options:
- Soy-Based Inks: Made from renewable resources, soy-based inks are a great eco-friendly alternative to traditional petroleum-based inks. They are non-toxic and break down more easily.
- Vegetable-Based Inks: Like soy-based inks, these are made from plant oils and are another sustainable, biodegradable option.
Pro Tip:
If you’re looking to cut costs, start by using eco-friendly inks for limited-edition products or promotional items. Gradually phase them into your regular label production as you scale.
4. Buy in Bulk for Cost Efficiency
One of the simplest ways to save money while choosing eco-friendly labels is by buying in bulk. Ordering larger quantities helps lower the per-unit cost and reduces the frequency of shipping, which also cuts down on transportation emissions.
Benefits of Bulk Purchasing:
- Lower Unit Costs: Like most things, ordering labels in bulk generally brings down the price per label, making sustainable options more affordable.
- Fewer Shipments, Less Waste: Bulk ordering means fewer shipments, which reduces packaging waste and the carbon footprint associated with multiple deliveries.
Pro Tip:
If you can’t afford to buy large quantities of labels, consider partnering with a nearby business to place a joint order. This allows both businesses to benefit from bulk pricing without overspending.
5. Opt for Sustainable Suppliers
Choosing the right supplier is a big part of finding affordable eco-friendly labels. Some suppliers specialize in sustainable options and offer competitive pricing because they focus on eco-friendly products. Look for suppliers who share your commitment to sustainability and offer a wide range of eco-friendly label materials at various price points.
Questions to Ask Potential Suppliers:
- Do they offer a range of sustainable materials? The more options, the better your chances of finding affordable eco-friendly labels.
- Do they have sustainability certifications? Look for certifications like FSC, SFI (Sustainable Forestry Initiative), or Green Seal to verify that their products are genuinely eco-friendly.
- Can they provide samples? Ask for samples of various eco-friendly labels to test before committing to a large order. This helps you ensure the quality meets your standards without overspending upfront.
Pro Tip:
Don’t be afraid to negotiate with suppliers. If you’re ordering in bulk or committing to a long-term relationship, many suppliers will offer discounts on sustainable options.
6. Use Smaller Labels to Cut Costs and Waste
Sometimes the most budget-friendly (and eco-friendly) solution is simply using smaller labels. Reducing the size of your labels not only cuts down on material costs but also decreases waste, which aligns with your sustainability goals.
How Smaller Labels Help:
- Less Material, Less Cost: The smaller the label, the less material you’re using, which directly reduces costs.
- Better for the Environment: Using smaller labels means fewer resources are consumed in the production process, and less waste is generated when the label is discarded.
Pro Tip:
Consider using minimalistic designs that require smaller labels, especially for packaging that doesn’t need much information displayed. If you can keep it simple, you’ll save both money and resources.
Wrapping It Up: Affordable and Eco-Friendly Labels Are Possible
Switching to eco-friendly labels doesn’t have to be a costly move. By opting for recycled materials, choosing compostable options when necessary, using water-based adhesives, and buying in bulk, you can make sustainable choices that align with both your environmental goals and your budget.
Remember, every little change counts. Whether you’re a small business looking to reduce your carbon footprint or a larger company ready to make the switch to eco-friendly materials, there are affordable solutions out there for everyone.
With a little research and smart decision-making, you can choose labels that are good for the planet—and your wallet.